Todd Dexheimer welcomes Michael Barbarita, founder of Next Step CFO, to the show. Michael shares actionable insights on staying ahead of the competition by implementing innovative ideas and strategies that others overlook. He also delves into his Conversion Formula, five critical components of making an offer that converts, and how to apply these principles effectively in uncertain economic times. Whether you’re an entrepreneur or a business leader, this episode is packed with advice to help you differentiate your business and achieve long-term success.
Key Takeaways:
- Why doing what your competitors won’t can set you apart.
- Understanding and applying the Conversion Formula to grow your customer base.
- The 5 components of a compelling offer: what they are and why they work.
- Strategies for navigating uncertainty
Michael J. Barbarita Jr. is an accomplished entrepreneur, award-winning public speaker, and co-author with over 40 years of success across retail, manufacturing, and service companies.
After launching his career as a financial analyst, Barbarita led the retail chain Ski Town USA from $2.5 to $8 Million in annual revenue in less than five years, before launching Next Step CFO in 2007 to provide business owners withmore time freedom and more consistent profits through implementation of financial and business strategies that their competition isn’t doing!
Books:
Powerful Business Strategies By Michael Barbarita & Chuki Obiyo
Traction by Gino Wickman
Pillars:
1. Profit
2. Creating Value
3. Having a Road Map (Systems in Place to automate)
Connect with Michael Barbarita:
- Website: Next Step CFO
- LinkedIn: Michael Barbarita
Interested in coaching? Schedule a call with Todd at www.coachwithdex.com
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